As a retailer, don’t you just love it when customers buy more than they had intended? Impulse purchases account for a significant percentage of sales, in all types of retail stores. Brick and mortar stores benefit even more than online sites. By deliberately boosting your store’s shoppability, you can trigger those all-important “must have that” impulses.
Not only that, the more “shoppable” your store, the happier customers will be with their total experience. They’ll be back, and that bodes well for the future.Read More