Store Layouts to Move Clearance Merchandise
Every season, every retailer winds up with some items that fail to “speak” to shoppers – at least at full price. The key to effective clearance merchandising is to identify these items early enough to unload them while there is still some seasonal interest. The longer you wait, the more out-of-date seasonal items become, and the more they encroach on valuable territory where you could be displaying fresh, full-price items.
As we come to the end of our 3-part series on store layouts, it’s time to talk clearance. Your store layout can help you say goodbye to under-performing items in a timely manner and in a way that does least damage to your bottom line.Read More