Palmer Retail Solutions Blog

The Do's and Don'ts of Lighted Signs In Retail Stores

Posted by Kathy Heil on Jul 13, 2017 1:58:28 PM

Your retail store could be filled with the most marvelous merchandise ever, but without the help of well-crafted, well-placed signage, shoppers will have a tough time finding what they want or need. Not to mention finding that extra “something,” just perfect for an impulse purchase. Lighted signs can brighten the day for you and your customers – if you follow these do's and don’ts.

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Tags: digital signs, how to use signs for retail success

Digital Signage Tips for Retail Stores

Posted by Kathy Heil on Apr 2, 2015 9:33:22 AM

How to Use Digital Signs to Deliver Retail Results

Back in mid-2012, an IT trade association conducted a survey that showed one-third of American retailers were already using digital signage. An additional 22% were considering digital signage retail options for the “near future.” You can bet they followed through with that and are enjoying the benefits. Now digital signage is common, and best practices are emerging on how to use digital signs to deliver retail results.

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Tags: interactive digital signage, digital signage, cash wraps, kiosks, palmer retail solutions, retail fixtures, point of purchase displays, retail results, traditional signs, merchandising displays, digital signs, retail solutions, shopper's attention, custom store fixtures

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