Spring and summer are often the seasons of romance. Many couples are getting engaged, others are shopping around for wedding bands for their upcoming summer weddings. Because rings are such a personal investment, couples want to shop up close and in person. They’ll spend more time in your store if your jewelry showcases make your rings (and other items) sparkle brightly and look flawless.Read More
Palmer Retail Solutions Blog
Jewelry is a perennial favorite when it comes to Valentine’s Day gifts — representing a variety of emotions, from affection to lifelong love. So whether your store caters to the most sophisticated clientele or sells every day hand-crafted beauties, making the most of your jewelry showcases will bring you heart-warming sales this Valentine’s Day.Read More
Prepare Your Jewelry Store to Prevent Thefts
You’ve designed the perfect layout. Your displays are irresistible. But how do you protect the jewelry showcase in your store from theft and other losses? In this final article in our series on creating a successful jewelry store, we’ll look at the critical behind-the-scenes element of loss protection.Read More
Tags: loss prevention, theft prevention, palmer retail solutions, security, retail security, selling jewel, jewelry store layout, retail solutions, jewelry display, jewelry sales, jewelry showcase units
You’ve very carefully selected – or handcrafted – exactly the right jewelry pieces for your store. Now you want to move those pieces into the hands of customers, so your shop can grow and make a profit. In this second article devoted to enhancing your jewelry showcase, we offer 16 display tips that will attract more attention for your merchandise and motivate browsers to buy.Read More
Layout to Help Stores Sell Jewelry
How you approach retail store layout depends on your merchandise and your desired clientele. For jewelry stores, you want to transform your space into a show-stopping jewelry showcase. After all, jewelry is all about adornment – and in many cases, ultimate luxury. Whether you’re in a league with Tiffany’s or an independent artisan, to create the right atmosphere, your store must have a layout and fixtures that focus the customer’s attention on collections or individual pieces while allowing them to browse comfortably. You’ll also need reliable – and, in some cases, obvious – security that protects staff and customers as well as merchandise.Read More
Make jewelry displays sparkle with proper kiosk lighting.
Building a jewelry kiosk can seem like a treacherous chore. The value of the merchandise puts pressure on you to maximize your kiosk display. If there’s one thing we’ve learned about crystals and jewelry over the years, it’s that the sparklier it is, the brighter the lights need to be. Any time you put an object in a display case that needs to shimmer, you’re going to need extra lighting.
Rather than standard lighting, Palmer Retail Solutions recommends high quality, high intensity lights that are integral to the design of a successful jewelry kiosk. Our LED lights are low voltage, long lasting, and very bright. As always, Palmer is willing to work with whatever specifications our customers would like. If you prefer halogen lighting, we can certainly install those instead. (We typically avoid halogen lights, because while they are quite bright, they can also get very hot.)Read More
Tags: building a kiosk, selling jewelry, jewelry kiosk, kiosk lighting, mall kiosks, kiosk questions, kiosks, palmer retail solutions, selling tips, jewelry kiosks, kiosk tips, retail solutions, jewelry display