For years, technology has transformed the retail landscape, in large part because it created serious online competition. But now, technology is also transforming retail inside brick-and-mortar stores. The Internet of Things (IoT) is here — it’s everywhere. If you haven't started thinking about smart shelves, layout optimization, automated checkout, and beacons, it’s time you did.
And it turns out, many of the 2019 retail trends will harness the power of IoT.
The Internet of Things (IoT) refers to the fact that wireless technology can now power all sorts of physical devices, as long as they have an internet connection. Your smart home allows you to operate everything from your thermostat to the window blinds and front doorbell camera via your smartphone. Retailers are taking advantage of similar technology to give customers a far more tantalizing and personalized shopping experience and to more efficiently manage back-end operations.Read More