Lighting in retail is as important for grocery stores as it is for apparel or hard goods. Although many retailers tend to focus on cost savings attainable by upgrading lighting design and fixtures, some in the industry call lighting the “silent salesperson” because it can have such a significant impact on purchasing behavior.Read More
Palmer Retail Solutions Blog
Tags: lighting in retail, selling jewelry, LED lighting, jewelry, cash wraps, kiosks, palmer retail solutions, retail fixtures, point of purchase displays, store design, lighting, retail sales, lighting in retail stores, retail solutions, drive retail sales
Layout to Help Stores Sell Jewelry
How you approach retail store layout depends on your merchandise and your desired clientele. For jewelry stores, you want to transform your space into a show-stopping jewelry showcase. After all, jewelry is all about adornment – and in many cases, ultimate luxury. Whether you’re in a league with Tiffany’s or an independent artisan, to create the right atmosphere, your store must have a layout and fixtures that focus the customer’s attention on collections or individual pieces while allowing them to browse comfortably. You’ll also need reliable – and, in some cases, obvious – security that protects staff and customers as well as merchandise.Read More
Make jewelry displays sparkle with proper kiosk lighting.
Building a jewelry kiosk can seem like a treacherous chore. The value of the merchandise puts pressure on you to maximize your kiosk display. If there’s one thing we’ve learned about crystals and jewelry over the years, it’s that the sparklier it is, the brighter the lights need to be. Any time you put an object in a display case that needs to shimmer, you’re going to need extra lighting.
Rather than standard lighting, Palmer Retail Solutions recommends high quality, high intensity lights that are integral to the design of a successful jewelry kiosk. Our LED lights are low voltage, long lasting, and very bright. As always, Palmer is willing to work with whatever specifications our customers would like. If you prefer halogen lighting, we can certainly install those instead. (We typically avoid halogen lights, because while they are quite bright, they can also get very hot.)Read More
Tags: building a kiosk, selling jewelry, jewelry kiosk, kiosk lighting, mall kiosks, kiosk questions, kiosks, palmer retail solutions, selling tips, jewelry kiosks, kiosk tips, retail solutions, jewelry display